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Town & Country Creative

 DESIGN+DIRECTION+EDITORIAL

Authentic Media Content & Experiential Production

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virtual image and editing.jpeg

"David Bowie Is"
BBC America | BMW
Experiential + Social Campaign 
Creative Direction anEditorial 

Scripted

Non-Fiction

Sizzles

Partners Presentation 2021
NatGeo In House Agency Ex.Producer
Creative Direction, Copy, VFX, Editorial


ESPN+ with AKC on Nat Geo Wild and Disney+

There may be no better way to communicate what we do than through images. Take a few moments to let your eyes linger here, and see if you can get a feel for our signature touch.

AWARD WINNING MEDIA CREATION

Specializing in creative visual storytelling, the TOWN & COUNTRY CREATIVE AGENCY is your go-to source for outstanding content and experiences - Design, Direction, Graphics, VFX, Editorial, Experiential.  From development, design, production, to live streaming through post and distribution, our company is here to transmit your ideas into a stunning visual representation. 

30th Anniversary MTV

MTV TURNS 30
Agency Ex.Producer
Design, Direction, Editorial

National Geographic Society
EXPLORERS FESTIVAL
V
IRTUAL, LIVE STREAMED, IN-PERSON EVENT

           Our Story

Town & Country Creative was founded at a time when making, branding, marketing and selling film and video content was on the cusp of a big change.

Company Principal, Rosanna Herrick, saw an industry in transition. To keep pace, she created a boutique production company offering her clients all the services needed to boldly take them into the 21st century. Town & Country Creative became a collective of talent to innovate, cultivate and lead the way into a multi-platform digital future.

Our mission is to produce visual content and events that resonates with all your viewers, audiences, customers  - We ensure our clients’ projects are seamless from start to finish.

 

Whether you’re starting with a vague idea or a fully-fleshed out concept,

TOWN & COUNTRY CREATIVE can bring your vision to life. 

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Long Form | Series Editorial and Story Producing

Gallery

Our Signature Aesthetic

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More About Us

AWARDS

PROMAX GLOBAL MARKETING AGENCY OF THE YEAR 2022 - National Geographic

 

•THE TELEVISION ACADEMY -  EMMY Nomination as Story Producer - "Her Big Idea" docu-series 

• NATIONAL ACADEMY OF ARTS & SCIENCE - First Place Emmy –

Promotion - WCBS-NY: “The Terminator”

•INTERNATIONAL FILM & TELEVISION AWARD Grand Award:

Best Achievement-

MTV “New Fall Season”

Gold Award – Promotion: MTV - “Blah, Blah, Blah...” 

Silver Award - “Time Warner: Our Greatest Growth” 

• ProMax Award: Gold Medal – Upfront “The Power of MTV

• ProMax Award: Gold Medal –Show Reel “MTV Network Town Hall” 

• ProMax Award: Gold Medal – Image “NBC Nightly News with Brian William”

• Telly Award: Silver Telly – Marketing USA Network “Westminster Dog Show” 

• ProMax Award: Gold Medal – Promotional Video “NBC Dateline” 

• TELLY AWARD: Silver Telly, Best Editor –Promos - ESPN “X Games” 

• INTERNATIONAL MONITOR AWARD Finalist- Best Editor

“Southern Bell Telephone Campaign” 

• BROADCAST DESIGN AWARD Gold Medal - Promotion “Nickelodeon Blocks”

• BROADCAST DESIGN AWARD Gold Medal - Promotion

The Discovery Channel “Tree Facts” 

•CHICAGO FILM FESTIVAL First Place Documentary-Editor

“Fitting Form:The Hollywood Fashion Machine” 

• TELLY AWARD Silver Telly, Best Editor Documentary –

MTV-“The Fugees in Haiti” 

• TELLY AWARD: Silver Telly, Best Editor Special -

“Greatest Moments in MTV VMA History” 

Our Clients

Who We Work With

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BROADCAST

HBO, Showtime, NBC, ABC, CBS, PBS,
MTV, VH 1, Nickelodeon, Cinemax, PBS, PopTV, E!, ESPN, Discovery, DIY, MTV2, Food TV, WE, The Travel Channel, Nick at Night, 
Comedy Central

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DIGITAL, OTT, STREAMING

MTVN, The History Channel, Food Network, Comedy Central, BBC America, MTV, Nickelodean

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UPFRONTS

National Geographic, MTV, VH1, A+E, The History Channel, Oxygen, We TV, Lifetime

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SALES + BRANDING

BBC America, Disney+, BMW, Audi, Emmanuel Ungra, Nutrogena, Taco Bell, Candies, Pizza Hut, MTV2

The Team

Dedication. Expertise. Passion.

The crème de la crème.  

最好的最好的      Zuì hǎo de zuì hǎo de.

Lo menjor de lo mejor. 

الأفضل من الأفضل

al'afdal min al'afdal

"Her"story

                                     Rosanna Herrick began her career as one of the few                                               women working for the PBS Network in the Engineering                                         Division.  With her technical background established, she                                       found a creative outlet in Editing.  Rosanna established                                           herself as an award-winning PBS editor of non-fiction                                             programming and documentaries, always with the dream                                       of working in NYC. It was there in The Big Apple where she

                                    realized her calling was storytelling - marketing, branding, live experiences.  Rosanna was influential in setting trends and creating styles for On Air Promos and Advertising, including her early work defining and branding “the MTV look”.

 

Rosanna has been nationally recognized for her creative and technical excellence and her unique style of editing, winning more than a few Emmys along the way.  As more and more clients came to recognize her talents, Rosanna was asked to design, produce and direct projects for them. It was then that she took the next step, and created the Town & Country Creative Agency.

When Rosanna is not creating content, she can be found creating art. Rosanna's fine art has been acquired by collectors internationally and has been exhibited in New York City at both solo and group shows, most notably at The Museum of Modern Art as part of the Meta-Monumental Garage Sale. She is repped by Saatchi.

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Noteworthy Work

Strategic Storytellers

-Pioneered initial concept, UX, UI and promotion of mtv.com. which now boast 6.31 million unique visits/month.

-Spearheaded the NBC Nightly News transition of Tom Brokaw and Brian Williams – the reigning highest rated newscast. Executive produced and directed national promotional

campaign, affiliate content, Upfront and sales initiatives network-wide.

-Produced directed edited Integrated Marketing campaigns for the 2011 MTV Video Music Awards – the highest rated broadcast with 17.45 million viewers.

-Developed, Directed and Edited the first ever Mobile Series for MTV - "Sway's Hip Hop Owners Manual".

-Re-launch and branding of mtv2 - Significant contributions in producing/directing content.

-Produced, interpreted and edited the game changing research study on Millenniums for MTV: over 50 hours of material covering 20 topics of youth culture.

- Directed and edited the viral “MTV turns 30”.

-Original Launch Team Member of Oxygen - Significant contributions in developing, producing/directing traditional and digital content for the new network.

Contact

Central Park South, New York, New York

+1 (917) 287-6575

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